In the modern day, feedback is used for more general purposes, meaning returning “information” to a task or an action. Feedback is not about talking or writing back, but more about what details you’re sharing with the other person in the communication. What information are you feeding back to the input shared by someone else.

Giving feedback is common at workplaces, educational institutions and among friends too. Getting feedback is reassuring that your actions have been noticed, or your performance has been evaluated. Personal meetings and emails are the popularly well-known techniques for sharing feedback, but with the rise of remote working and online education, video feedback is going to be more popular.

What will you get to know from this guide?

This guide is a complete walkthrough of video feedback. After reading this guide, you will have a clarity about –

– What is video feedback?

– What are the advantages of giving video feedback?

– The best tips for recording a clear video feedback

– The best video feedback software you can start using

Video feedback is about sitting in front of a camera, webcam or a screen recorder, and recording your comments. As compared to verbal feedback and feedback shared by email, video feedback has more visual elements which act as a great accessory. Visual learning is more effective and easier to retain information. Whether you’re a teacher or a manager, investing in giving video feedback is a great way of building a relationship with your students and subordinates. By giving video feedback, you exhibit a serious and concerning demeanor towards their growth, which will be highly appreciated.

Deciding to give video feedback is a bold move and deserves applause. But, that’s just the beginning. If your video recording is sloppy and goes for too long, you’re going to give your student or subordinate an awful experience.

Here are a few quick tips that will help you plan your video feedback that’s useful and full of value

Outline your feedback

Yeah, this is not written feedback, but do not let that skip you from outlining the points you want to include in your feedback. Outlining helps you to think clearly about what you want to tell the person receiving feedback. Your outlining can be simple, like writing down points only. Or, you can write a script and read it while recording your feedback on video. Whatever works for you, do that. But, don’t avoid making an outline

Stay calm

Your video feedback is not a video audition for the next Quentin Tarantino action flick. Stay calm. Your students are not going to judge your flow or how good you’re with facial expressions. They are more interested in your thoughts & comments on their assignments. An effective way of keeping calm before recording is creating a space for yourself before recording the video. Keep your mobile phone away or turn it on silent mode, revise your outline and keep a glass of water so that you don’t feel anxious

Have a practice run

When you’re ready, start practicing. This time, try making phrases from the points in the outline. Write them or make a mental note – whatever works for you. Once you have a good chunk of details, sit in front of the camera and try recording it. Analyze how it made you feel. If you’re feeling too self-conscious, take a break and try again. Set a timer to keep track of the recording time, because you don’t want your subordinates to skim through the video to save time

Share references

To make your feedback more concrete, share references in the review. It can be images, videos or posts that can help your students to get better at their assignments. This is one of the biggest advantages of video feedback; you can share so many references as visual aids to support the growth of other individuals. This is especially true with a screen recorder, where you can record your screen along with webcam. You can show what resources you’re referring to and highlight the places with annotations. Additionally, incorporating a custom QR Code in your feedback can allow recipients to quickly access supplementary resources, guides, or relevant examples, making the feedback even more accessible and actionable.

Summarize the content

Even if you try your best, your video can get a bit longer. There is no harm in that as long as you’re keeping the details in the video relevant. But, to help your subordinate remember all the points, summarize your thoughts at the end. It gets even better if you do it chronologically, so that it gets imprinted as steps in their mind. Your summary should not be too long, else there is no point in making a summary. Try to keep it under two minutes for the best results

You have many options to record a video feedback. After all, it’s about recording a video message. But, if you want to excel in giving detailed video feedback, we recommend a screen recorder.

Here are the top 5 reasons why a screen recorder can be the best platform for you –

No learning curve

There is no need to know how to use a screen recorder beforehand. It’s good if you already know how to use it, but it’s not necessary. Because a screen recorder has no or minimal learning curve. Anyone can get used to its interface and start recording in minutes

Simple Organization

As you get into the habit of recording video feedback, you can make this process a lot more organized with a screen recorder. You can create folders specific to a team member or a project. You can control who gets access to these folders. By organizing feedback videos, you know exactly what was the purpose behind sharing the feedback and for whom it was meant

Easy to share

After you have completed recording a video feedback using a screen recorder, it’s easy to share them with your team. Especially if you’re using a screen recorder like Vmaker. You can share the recording by sharing the video link on chat, email or from your workspace directly

Smart highlight techniques

You’ll enjoy using smart highlighting features like screen annotations and mouse emphasis. You can draw arrows, figures and let the audience know where you’re clicking on a screen. This makes it very clear what exactly you want to convey and where you want to see the changes.

Useful customizations

With a screen recorder app like Vmaker, you can customize your video feedback. You can use an AI video editor to edit and enhance your recordings with just one click. Plus you can upload external videos or audio clips and join them with the recording. This is great when you want to share a video sample or a reference that reinforces your feedback.

So that was a quick overview of why you should be giving video feedback and how you can be good at it.

To reiterate, video feedback is an excellent way to keep the feedback process personal and visceral. If you have no training in it, firstly, you don’t have any, but feel a bit jittery about it, then try our tips to keep yourself calm in front of the camera. Take more time if you’re still feeling a bit nervous. Keep your outline ready and keep practicing till the time you feel confident enough. Other than being personal, video feedback also adds more clarity, is more efficient, and it is easy to keep track of someone’s performance progress. 

As a final piece of advice, use a screen recorder like Vmaker to keep the process simple. Record your face and audio to share your feedback, and record your screen to highlight areas and show references. To learn more about Vmaker, head over to the features page.

Recommended Reading:

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And if you are in client servicing, the pain is all the more real! You are on the receiving end of a backlash from both your designer and your client. But, have you ever wondered why this happens? Do clients just like getting to their designer’s nerves, or is there something that makes their feedback a complicated one? Does this back and forth email chain to fix designs happen in internal teams too? It does everywhere, and the reason for that is simple – there are too many bottlenecks in the communication channel. 

Creative brief discussions are mostly done over phone calls and video meetings. These interactions usually go on for a long time which means it can deviate from the actual agenda. Due to this, your client might end up sharing only half of their requirements. Additionally, your client service team might recollect only half of the details after the call is over.

As a designer offering design as a service, you interpret the creative brief in your own way and design accordingly. When you send it for creative review, you also switch on the feedback loop because most likely what you have designed is quite different from the expectations of the client.

Most of the time, all of this back and forth communication happens over emails which further adds on to this chaos.

With so many people involved and everyone having a different interpretation of the same message, communication is bound to get distorted. And that makes it a never-ending maze of changes and iterations in the form of a client email feedback loop. 

What could break this chain and make design review more interesting and interactive for everyone involved?

Videos are the answer. Videos could break this chain and make design reviews more interesting.

Well for starters most client briefing nowadays happens on Zoom or Google meet calls which also qualifies as video communication.

Well, we are not talking about them.

The one that we are referring to takes away the scope of misinterpretation that comes from emails and the short-lived nature of video calls. 

The tool that we are talking about is a three in one solution that enables designers and clients to create engaging screen and webcam recordings, communicate and collaborate over the same making it easier for everyone involved.

Not convinced yet?

More Personal

While a video call would be a great way to personalize your feedback, its impact is short-lived. Your designer would have to make notes, and there is a possibility that they might have misheard or missed certain aspects of your feedback. That’s probably one reason why people send out feedback emails. But remember, written messages are prone to be interpreted differently by different people. So, the way your designer sees and understands the message could be entirely different from what you had intended. On the other hand, video feedback brings together the best of both worlds from video call and email to create a lasting and better impact.

Better Communication

The feedback you have and the changes you want would be easy to comprehend for the designer. The designer can understand better what the client is saying, their vision, and suggestions. This will make it easy to incorporate changes and enhance efficiency. It also takes away the confusion that occurs from the use of jargon and the chaos from the multiple emails that go back and forth.

A screencasting tool comes in handy as the client can quickly record a video with their screen shared and explaining the changes to be done. Not just that a feature-rich Screen recording tool will also let clients share their webcam and explain changes. One more game-changer is that clients can annotate on their screen using screen annotations letting designers which part of the design or content which needs to be updated.

Easy to Collaborate

Designers and Clients can be part of a team together and create specific folders for a particular project. This enables all the creative briefs, reviews, and feedback to be quickly available for every one part of the project enabling easier collaboration. The videos can also be set to auto-expire after a period of time thereby helping avoid confusion.

One further advantage is that video calls consume many data, and not everyone has the same bandwidth, which adds to the challenge. If you wonder how video feedback through a screencasting tool could be any different at it involves huge file sharing, think again! 

When you share your feedback as a video, you could do so in a simple link format. This means that the recipient will not have to download huge files to see what you have to say!

The answer for the problems faced by designers is Vmaker.

Vmaker is a screen recording, Video communication, and collaboration tool that helps designers to work efficiently over videos.

Vmaker lets designers and clients record their screen and camera at the same time, mouse over and highlight elements, edit aspects of the video. All these features ensure the communication is happening properly between all parties involved.

So what are you waiting for?

Try out Vmaker now.

Read more:

Building a Successful Creative Design Team in 2024

How To Do Screen Recording Videos? 10 Step Guide With Tips & Tricks

How to record your screen on Mac with audio using Vmaker

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